Bob Gerard Ltd

The Gerard name has a business history running back to the 1880's when Bob Gerard's forefathers initially traded under the name of Parrs Ltd, producing cycles and even a car in 1900. Bob Gerard was at the helm of the business from the mid fifties, establishing Bob Gerard Cars Ltd.

2017 saw our 43rd anniversary with involvement in the Honda Brand of cars, initially for a period of 21 years as Leicestershire's franchised dealer and for the last 22 years as a totally independent importer. Together with this we were appointed with the Daihatsu franchise in 2007, and Isuzu franchise in 2009.

The ethic of the business has always been dynamic, endeavouring to give customers a courteous and professional service, delivering value for money and adapting to the current trends and customer needs. We continue to strive to achieve this aim in today's ever-changing and demanding market place and look forward to your future custom for many years to come.